The Human Side of the Harvest – Stories of the People Who Feed California

Behind every piece of fruit, every crate of vegetables, and every meal served across California, there is a person — often many. December gives us a moment to honor the human side of the harvest: the individuals whose dedication, skill, and stories form the backbone of our state’s agricultural identity.

Across California, farming remains deeply rooted in family tradition. Multi-generational growers continue to cultivate the same land their parents and grandparents tended, passing down knowledge along with the values of hard work and community. Seasonal workers, many of whom travel great distances to provide for their families, bring unmatched skill and stamina to the fields. Packing-house teams ensure produce is sorted, cooled, and shipped with precision and care. Every step along the chain reflects human effort and pride.

The holidays often mean long hours in cold mornings and late nights — yet the people behind the harvest show up with a sense of purpose that is hard to put into words. Their work brings abundance to tables across the country during one of the most important food seasons of the year.

This December, we recognize and appreciate the people who make California agriculture possible. Their stories — of perseverance, of heritage, of community — deserve to be seen and celebrated.

To learn how Produce Trust empowers companies working in the produce and food service industries, contact Richard Arias at: richard.arias@apdbla.com